By Andrew Gibson
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| What advice do you have for writing more concise scripts? |
The ability to write a concise, informative script is one of the most powerful tools journalists can have in the digital age. "Script" might seem specific to radio and TV, but you'll also need one each time you produce a Web video or create an audio slideshow.
Knowing this, it's important to remember the differences between writing for the eye and ear. Inverted-pyramid stories happen in space. The entire text of a print article sits in front of a reader, meaning a person can skip around it while easily referring to earlier information if something doesn't make sense. Putting the most important information first means anyone can leave the story early and informed.
Conclusion: Readers can cruise through a lengthy inverted-pyramid story and still "get it."
Audio and video stories happen in time. The entire story isn't in front of people at once, so they can't quickly decide what's worth listening to or watching. Also, these stories can lose coherence if people jump around within them because the most important information isn't always first.
Conclusion: People often have to consume the entire length of an audio or video story to "get it."
That's why it's imperative for you to write concise scripts. You're deciding how much time people must set aside from their day to watch or listen to it. To help, here are five conciseness tips, several of which I learned while completing my first
convergence-reporting team story last week.