Showing posts with label Searches. Show all posts
Showing posts with label Searches. Show all posts

Use Google Trends to develop story ideas

By Nicole Garner


While working in a television newsroom over the summer, I learned a tactic for finding story ideas for that day's newscast: Ask yourself and colleagues, "What are people talking about today?"

Whether you're working in a day-turn newsroom or starting to scope out ideas for a long-form journalism project, finding out what people are discussing can lead to interesting stories. But how do you do that on a large scale? It has become routine to check out Twitter trending hashtags, but you can also use Google Trends.